Logo design is a challenging, creative, and rewarding practice. It’s also an area that has seen huge advances in technology over the last few years—from AI to digital tools and more.
Logo design is a creative field, but it’s also one that requires an understanding of the fundamentals.
There are many different disciplines that contribute to good logo design—including typography, color theory, psychology, and more.
As a result, there are more resources available for logo designers than ever before. One such resource book on logo design.
With so many books on logo design, it can be hard to know which ones are worth your time and money. Here we’ve rounded up 12 of the best books for logo designers in 2023.
Why should you read Logo Design books?
Reading a book on logo design is one of the fastest ways to improve your skills. The best books are packed full of practical tips, tricks, and insights into what makes a good logo great.
They’re also a great way to learn about the history of graphic design, get inspired, and discover new techniques.
Reading logo design books will help you to improve your design skills and creativity. They’re also a great source of information if you’re looking to build up or improve your brand.
Reading these books will help you as a designer by:
- Teaching You New Things
- Improving Your Skills
- Inspiring Creativity in You
Best Logo Design Books
1. Identity Designed
by David Airey
“Identity Designed” by David Airey is a book that every designer should read. The author is an expert in brand identity and logo design, so the content is comprehensive and very detailed.
If you’re just starting out your career as a graphic designer, this book will provide you with all the information you need to create great logos for your clients.
The book explains what makes a good brand identity and how important it is for businesses to have one.
It also gives examples of great logos from around the world, so readers can see what kind of work they could be doing if they decide to pursue this career path themselves.
The next chapter focuses on typography—the process by which letters are combined into words that form sentences that convey meaning; this section includes some excellent tips on choosing appropriate fonts for different kinds of projects (such as corporate branding).
You’ll also learn about color theory: why certain colors go together well while others clash; how much contrast there should be between text and background colors; etcetera…
2. Logo, Font and Lettering Bible
by Leslie Cabarga
This book is a comprehensive guide to logo design, with information for beginners and experts alike.
It illustrates the process of creating a logo and includes samples from different industries to provide inspiration for your own designs.
You’ll learn how to create a strong brand identity for yourself or your business; you’ll also learn about the different kinds of logos (including product, service, and conceptual), as well as how to choose the right typeface for your project.
The book also has a section on fonts and lettering, which can be useful if you’re creating an identity for your brand.
3. LogoLab
by Christopher Simmons
LogoLab is a logo design book that teaches you how to create great logos in a systematic way. LogoLab is a great resource for beginners and intermediate designers.
It also makes an excellent reference book for designers who want to learn more about logo design.
This book is written by Steven Heller and Veronique Vienne, two experts on the subject of graphic design.
The authors use examples from their own work as well as other professionals’ projects to illustrate the techniques used in creating effective logos.
The book is divided into several sections, each of which covers a different aspect of logo design.
The first section explains how to choose the right logo for your brand and how to come up with a unique design that will stand out from the competition.
The second section is all about color theory and includes information on how to use colors effectively in your designs.
4. Logo Design Love
by Dabid Airey
This book will help you learn the basics of logo design. It is written by David Airey, a designer, and author of many books on design.
The book covers everything from the basics of logo design to the business side of things.
It will help you choose an appropriate design style and create a logo that is consistent with your company’s brand.
The book also covers creating logos for different industries, including fashion, technology, food, and more.
It is packed with practical advice, examples, and case studies from experts in their field. This is a great resource for anyone looking to get into logo design or just wanting to read more about it.
Check out our trending article on 15 Books Graphic Designers Must Read Once in a Life
5. The Brand Gap
by Marty Neumeier
The Brand Gap is packed full of validation. It’s a must-read for those who want to understand the branding process and become better at it.
The book is split into two parts: Part I contains a history lesson on branding, while Part II focuses on how brands are made today.
In this section, Neumeier covers everything from what defines a brand to how you can apply these principles in your personal life as well as in your professional life.
Author Marty Neumeier talks about what makes up a good logo design—and why they matter more than ever in today’s world (and yes, he mentions Starbucks).
He also talks about the difference between logos and trademarks; ways to improve your designs by using grids; designing icons; using color effectively; creating dynamic typography; designing logos for small businesses vs large businesses vs startups vs non-profits…there’s just so much information packed into one book!
The author breaks down branding into three parts: promise, identity, and culture.
He includes many examples of brands that have achieved success through these three concepts, including Coca-Cola and Levi’s.
The book is very informative and easy to read—you can finish it in a couple of days or less.
6. The Elements of Logo Design
by Alex W. White
The Elements of Logo Design is a book that provides a comprehensive overview of the history and development of logo design.
Written by Alex W. White, who is an internationally renowned logo designer, The Elements of Logo Design explores the fundamentals of successful logo design.
This book will help you to understand what makes a good logo great and how companies develop their brand identities through logos.
In this book, Alex W. White shows how to create effective logos by explaining the principles that underline great designs such as consistency, simplicity, and elegance.
The book is a great resource for anyone interested in learning more about logo design, whether you are an aspiring designer or just want to improve your skills.
7. Logo Modernism
by Jens Müller
Logo Modernism is a must-have for any designer who is interested in modern logo design.
The book is written by Jens Müller from Switzerland who has designed more than 3,000 logos since he started his career in 2002.
The book is not only a great resource for learning more about logo design but also an inspiration to create new and innovative designs.
In this book, Jens Müller explores the history of modern logo design and offers insights into what makes a good logo great.
It is filled with beautiful examples of logos from around the world and will help you to understand how different cultures approach logo design.
The book covers the history of logos, how to create a logo, and how to improve your logo designs. It also includes a guide to the best fonts.
The book is filled with useful tips and advice, as well as beautiful examples of logos that have stood the test of time.
8. Los Logos 8
by Gestalten
This resource is a great one for all logo designers. It has more than 500 logos, and they’re all categorized by type of company or industry.
The book also has a section that covers logo design trends, and it includes interviews with industry experts.
It’s a great resource for anyone who wants to learn more about logo design or just see some beautiful examples.
The book is updated regularly, so there are always new logos to learn from. Plus, it’s got a lot of information about the history of logos and what makes them successful.
This is a great way to get inspiration when you’re designing your own logo!
Check out the latest blog about The 10 Types of Logos and how to Choose One for your Brand
9. Really Good Logos Explained
by Rian Hughes
This book is a collection of some of the best logos, including those by Coca-Cola and Levi’s.
The author covers the history, use, and perception of some great brands with relevant examples.
This is a good book for logo designers because it provides an overview of what makes certain logos effective while also providing a detailed analysis of each one in its own chapter.
Rian Hughes provides useful tips on how to create better logos yourself at the end of every chapter. He also explains how he created each logo featured in this book if you want to learn more about his process.
This is a great book for anyone who’s interested in logo design and wants to learn more about the history of some of the most iconic brands.
It’s also useful for those who want to improve their own designs or just see how other designers work.
10. Marks of Excellence
by Per Mollerup
The book Marks of Excellence by Per Mollerup is a must-read for anyone serious about logo design. It’s organized by theme—themes like quality, meaning, and longevity.
In the first part of the book, you’ll learn how to identify good logos and bad logos by analyzing their qualities and shortcomings.
The second part of the book is where it really gets interesting. It covers everything from color and space to typography, shape, and form.
The author also gives advice on how to create your own great designs using these same principles.
The second half of this book focuses on specific industries in which logos are very important (for example fashion).
You’ll find examples from different types of companies including airlines, sports teams, banks, etc., so there’s something for everyone!
11. Logo Creed
by Bill Gardner
This book is a great resource for any logo designer. It’s packed with practical tips on how to design logos and provides excellent insight into the process of creating an effective logo.
The book also includes a number of case studies, which are great for inspiration. You’ll find examples from different types of companies including airlines, sports teams, banks, etc., so there’s something for everyone!
The author is Bill Gardner, who is one of the most highly respected logo designers in the world (he designed the Starbucks logo).
He’s also the founder of LogoLounge, which has become a valuable resource for anyone looking to build their own brand or expand their professional network.
12. Logo (revised edition)
by Michael Evamy
This book is an excellent resource for beginners who want to learn how to design logos.
The author does a great job of explaining how logos work, what makes them effective, and what you should avoid doing when designing your own.
He also covers some fundamental design principles and provides examples from his own portfolio that are worth studying.
If you want to learn how to create your own professional-quality logo designs, then this is one of the best books for beginners on the market.
It contains over 100 examples of different types of logos, giving you plenty of inspiration and ideas. You’ll be able to read it in a few hours, making it an easy book to digest.
Overall, this is a great book for logo designers looking for some guidance on logo design!
Conclusion
As you can see, logo design books are a must-have for designers. They are packed with useful information that will help you create the best logos possible.
If you’re looking to improve your skills then these books should be at the top of your list!
These books will help you become a better logo designer, and if you want to learn more about this subject then check out our other posts on the topic.
We cover everything from the best software for a logo design to how much designers make in the industry. If you’re interested in learning more about logo design, then be sure to check out these posts!
Recommended Reading: 8 Most Important Elements of a Great Logo Design
FAQs
What are the best books for Logo Design?
The best books for logo design are going to give you a broad overview of what it takes to create a successful logo. Here are the top 3 books:
1. Logo Design Love
2. Marks of Excellence
3. Logo Modernism
What should you avoid in a logo?
The most important thing to avoid in a logo is cliche. There are so many existing logos out there, and unless you’re designing something that’s truly unique, it’s best to avoid things like using a circle or triangle as a shape.
You should also avoid using too many colors or making your logo too busy and complicated. A simple, clear design is always best.
Is reading Logo Design books worth it?
Reading Logo Design books is absolutely worth it. This is because the more you learn about something, the more you will be able to do it. If you want to become an expert in Logo Design, then reading Logo Design books will help you achieve your goal.
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